Creating a Custom Branded Short URL Featured Image

Custom Short URL – Creating Your Own Branded Short URL

URL shorteners take ugly links and make them short and pretty. You’ve seen bit.ly, goo.gl, buff.ly and other popular URL shorteners and you’ve probably seen individuals on social media using short URLs branded for them.

This step-by-step post will demonstrate how you can setup your very own custom short url for the cost of one domain address. When you’re done you will have the same powerful brand tool representing every post you share online just like the big bloggers and major tech companies use for themselves.

Shortcomings of Edgar and Thoughts on CoSchedule

In this conversation between myself and Ryan Bilello we talk about several social media scheduling tools including Edgar, Buffer and CoSchedule. Discover the functionality, benefits and shortcomings of Edgar and how it compares to Buffer. Our conversation also dives into CoSchedule, which is a WordPress plugin with corresponding monthly service for scheduling social media, analytic curation as well as other features.

Soundcloud for Online Entrepreneurs

Everything you do is content. Everything you create is primed to be transformed and consumed on multiple platforms in multiple forms and for multiple audiences.

No one who is live streaming should ever feel like they don’t have any content. On the contrary, there is much content just waiting to be extracted from one of the most valuable assets you are amassing… your live stream video files.

setting prices for your services

Charging What You Are Worth and Be Willing to Say No

You feel the frustration of wanting to land the client but also needing to earn income. If you say yes to one client who expects you to lower your rates, you are ultimately saying no to another client – understand how to get through this battle every entrepreneur encounters and build a business that will be sustainable over time.

When You Don’t Have Any Clients Yet

Unless you started your business with clients already in the can and ready to go you’re going to have to hit the pavement trying to make sales. Lack of movement is like kryptonite for an the entrepreneur. You and I, we thrive on results, action – getting our hands dirty and seeing something come from nothing.

Why No One Talks About Email Marketing Anymore

It seemed like social media feeds were jam packed with messages singing the praises of email marketing not long ago. Online entrepreneurs had discovered digital gold and were teaching everyone else how to dig. All of the sudden it has dropped off and seems as if live streaming and other new tech has replaced what was once the hype of online marketing.

Shaking hands with a new client

The Art of Turning Free Work Into Paid Work

As you venture into the world of running your own business one thing you’ll hear often in the beginning is, “we’ll give you the opportunity to gain exposure and build your portfolio in exchange for free work.”

What to Do When No One Is Buying What You’re Selling Online

It is incredibly frustrating when no one is buying what you’re selling online. You have packaged your expertise into a high value online product and the world around you doesn’t seem to care one bit. When no one buys your offer you feel defeated and it’s an emotion that is difficult to overcome. Here is what the entrepreneur ought to do when no one is buying what you’re selling online.